Beyonce Mrs Carter Tour Grosses $100 Million in Ticket Sales and Counting
Beyonce's Ms Carter world tour recently past the $100 million mark in gross sales, following its launch in April.
The Grammy award-winning singer, 32, will wrap up the tour in December and by then it would have completed at least 107 shows. So far it has reportedly grossed $104.3 million, from more than 883,000 sold tickets at 59 performances around the world, according to The Hollywood Reporter.
Beyonce, who began her music career as a child, recently made Forbes' Top 10 list of the highest-paid musicians in the world.
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She joins the likes of Madonna, whose 2012 MDNA tour grossed $305 million, and Lady Gaga, whose Born This Way tour brought in $181 million before it was abruptly cut short due to a hip injury.
In 2012 the Hollywood star and wife of Hip Hop mogul Jay Z inked a $50 million deal with Pepsi.
The multifaceted deal allows Beyonce to promote her personal projects, while also promoting the Pepsi brand through scheduled appearances. In February she performed during the Super Bowl XLVII Halftime Show, which Pepsi sponsors. She has also appeared in at least five Pepsi TV commercials since 2002.
"Pepsi embraces creativity and understands that artists evolve," Beyonce said in a statement obtained by the Times. "As a businesswoman, this allows me to work with a lifestyle brand with no compromise and without sacrificing my creativity."
Beyonce also has endorsement deals with L'Oreal and H&M among other brands.
Earlier this year the singer was named one of Time magazine's most influential people in the world.
