Gisele Shuns Makeup, Airbrushing for Photo Shoot: 'Imperfections Are Beautiful'
Gisele Bundchen earned praise from fans after embracing an all-natural look in a new ad campaign released last week.
As one of the highest-paid models in the world, Bundchen is no stranger to the effects of makeup and photoshop that are used in almost every advertisement found today.
However, the 32-year-old model declined Photoshop, professional hairdressing, and makeup during her latest shoot for BLK DMN, claiming that imperfections are beautiful.
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"I feel like women should be really real and raw and it doesn't happen anymore [in fashion photographs]," Bundchen explained to Fashionista.com.
The model went on to credit designer and photographer Johan Lindeberg for their collaboration on the adverts for BLK DMN that feature Bundchen au naturale.
"I love that feeling of, you know, we are women, we are so different, our imperfections are what make us unique and beautiful," added the model, according to the fashion blog.
"[Lindeberg] gets that. He's not trying to retouch you or put a pretty light on you," Bundchen candidly noted. "He's not like, 'You gotta look a certain way.' He's like, 'you are you, so now I'm gonna just be here with the camera, so express yourself how you like.'"
The model's comments have made waves with readers, who have long lamented the rampant airbrushing and use of photoshop in today's ads.
On Twitter, one user complimented Bundchen's stance on makeup as well as her natural look.
"Gisele shuns makeup and Photoshop in her new ad campaign, how great," wrote Susanne. "And looks freakishly beautiful regardless!"
"How does Gisele Bundchen still look beautiful without makeup and retouching? It's an unfair world," wrote Ema.
Bundchen has appeared in countless adverts for luxury brands such as David Yurman and Chanel. Consequently, the Brazilian native has cemented herself into the fashion industry as one of the last remaining "supermodels."
The model is married to New England Patriots quarterback Tom Brady, with whom she shares two children in addition to his son from a previous relationship.
