Kanye West Reveals What Fans Can Expect From Adidas Collaboration
Kanye West is detailing some work that he is doing for Adidas.
West, the 36-year-old rap mogul, spoke about his deal with Adidas earlier this month before the brand publicly made the partnership official. Now, he is revealing exactly what fans can expect from the partnership.
"We designed the entire women's collection," West said in an interview with Chicago, Ill radio station 107.5. "We designed the entire men's collection. And we designed 20 shoes. We coming in September and it's about to be a paradigm shift."
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West spoke about the new venture that he chose to sign with Adidas while speaking to New York City radio station Hot 97 previously.
"The old me without a daughter may have taken the Nike deal because I just love Nike so much and blah, blah, blah," West explained to Hot 97's Angie Martinez previously. "But the new me takes the Adidas deal because I have royalties and I have to provide for my family."
West's announcement of a deal with Adidas comes after he called out Nike CEO Mark Parker in the Madison Square Garden stop of his "Yeezus" tour.
"Mark Parker tried to son me. Yes. Son me because I am the sun and I will shine bright," West said during his tour rant. "And when I don't have as much money as a billionaire and when I don't have the factories that, that dude has over there, what I do have is my voice. Ain't no corporation that can take me away from my voice and I'm going to scream at the top of my (expletive) mountain as loud as I want."
However, he later apologized for speaking out against Nike.
"I really appreciate everything they did for me. And I'm not knocking them on the way out or burning no bridges," West recently said in an interview with Tall Boy featured on YouTube. "I apologize for my frustration earlier and I just think it's time. It's go time. It's turn up time."
