Social Innovation Competition Addresses Fashion Waste Problem
A company that supports green and innovative businesses and ideas has announced the winners of its latest competition targeting the fashion industry.
Yoxi's Trim the Waste of Fashion has rewarded David Baron, Zeshan Muhameddi and Steve Kane for their work with SEA:Endless, a project which promotes reusable and recyclable pieces of clothing, such as hats, ties, glasses and shirts.
Yoxi jurors said the group's work was not "runway ready, but they did have a vision."
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Baron, Muhameddi and Kane will be awarded a cash prize and professional mentoring.
Yoxi has previously encouraged innovators to come up with affordable and healthy food with its Reinvent Fast Food challenge.
SEA:Endless envisions people wearing hats until they are done with them, upon when they were to return them to the group’s company. If the hats were in a good condition, they would be passed on. If not, they would be entirely recycled. This seemingly simple idea is supposed to, according to the team, start a trend of producing clothes with absolutely no waste at the end of the production process.
The nine other groups presented an array of varied, eco-friendly ideas.
Team Triangle, for example, encouraged creating a scalable apparel design and manufacturing business incubator that would enable designers to develop and refine their skill, and have access to the amount of fabric, colors, and styles in the smaller quantities they needed to launch samples, before launching their brand.
The group that lost to SEA:Endless in the final round, Factory 2.0, offered to implement laser cutting and digital prints.
Yoxi’s founder, Sharon Chang, told The Wall Street Journal that the "only way to truly solve problems fundamentally is to stimulate a higher level of creativity."
"Yoxi also produces original content about people who change the world," states the company website. "By telling compelling stories and connecting passionate problem-solvers as well as providing a structure and guidance for action, we can make a tangible impact in the world."
