Tasha Cobbs Endorses Kierra Sheard's Clothing Line
Known for her powerful singing voice, Tasha Cobbs may be adding model to her resume as she debuted a new look from fellow gospel singer Kierra Sheard's Eleven 60 clothing line.
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"Loving my @eleven60 on this Pentecost Sunday," Cobbs, 34, captioned an Instagram photograph of herself wearing a pink peplum top from Sheard's line.
Sheard made sure to recognize Cobbs for her support and use the celebrity endorsement as promotion.
"Satisfied customer and curve loyalist @tashacobbs flawlessly wearing the Sateen Sashay in oyster pink! Thank you for shopping with us Tasha," the Eleven 60 Instagram account reads.
Last year Sheard announced that she would launch Eleven 60 and spoke up about the need to create quality apparel for an underserved demographic of women.
"I've learned that the full figured apparel represents almost eighteen billion dollars and is growing. However, we haven't been accepted into the high fashion realm," Sheard wrote on social media. "Why?! We are the money! Let's show them how and why we should be accepted."
The 28-year-old singer-turned-entrepreneur debuted pieces from her fall and winter plus sized collection, Eleven60, last summer. She previously told The Christian Post that her clothing line combines quality and stylish garments for more than just women in church, but everyday people who wear size 10 and over.
The daughter of Grammy award-winning singer Karen Clark Sheard of the gospel music group The Clark Sisters, and Bishop J. Drew Sheard, has had to support her passion project with her own finances. Still, she insists God has been showing her His divine provision in the process.
"I'm really excited to be able to partner with a manufacturer in South Korea. Honestly I haven't had every dollar that I needed to make this happen but I'm learning the providing side of God," Sheard told CP. "I'm not at my parents' house anymore, so He is providing everything. Every bill that has been due, I've been able to cover it because God has given me money out of nowhere."
Although the gospel singer and fashionista acknowledges that her clothing line has potential to provide her with another stream of income, she is not invested in it because of its earning potential.
"A lot of people think that I'm takin the clothing line and just want every dollar. Yes I want the dollars that come with it but I believe that this clothing line is going to allow me to walk into doors where I'll be able to meet people that never would have listened to my music," Sheard explained to CP. "I'll be able to introduce or re-present Christ to them. So I look at all of my purpose in life as a way to assist Jesus Christ in building the body."
The singer has dreamed of creating her own plus-sized clothing line for over a decade after seeing the demand for it as a full figured young woman who was previously bullied about her weight.
"This clothing line has been a dream for me and it's been something personal for me too because I've been a big girl, a plus sized woman who has always wanted to look good," Sheard told CP. "Big women run in my family and I've always been picked on about my weight and my mama always told me, 'baby always be healthy but wear your thick well.' That's where the clothing line comes in."
