Taylor Swift Gives Back to Her Fans In The Sweetest Way
Taylor Swift recently released an album titled 1989, which has done very well. Her loyal fans were able to express their feelings through social media by connecting with Taylor. She also had something in the works to give back to her fans and they had no idea.
Something that became know as #TayLurking, where she studies every fan's like, job, and location, was used intentionally to give back to her fans. By using this hashtag, she was able to get all the information she needed to take the next step in her process. She sent out a single Santa emoji to their social media accounts. Then she went out to get gifts that each one of her fans would LOVE. In this video, you get to see Taylor Swift wrap each present individually and send it out so her fans. On Christmas day these fans looked under their tree and saw a package that stood out from the others. It was from their favorite artist!
She touched the hearts of so many people and showed us what the true meaning of Christmas should be -- giving to those who need it most. Watch Taylor Swift's gift of giving in 2014 below:
