7 Things to Know About the Trump-Facebook-Cambridge Analytica Scandal
7. Experts Doubt It Impacted the Election Results
Although the data mining has garnered a good deal of attention, some experts have stated that Cambridge Analytica's actions likely did little to sway the 2016 election.
"Data analytics are important part of modern campaign. But, just one part," tweeted Cook Political Report National Editor Amy Walter on Monday.
"Most important are candidate quality and salient message. The best algorithms or 'psychological mapping' can't make up for bad candidates and bad message."
Dartmouth political science professor Brendan Nyhan also took to Twitter to express doubts, while also stating that there needed to be an investigation.
"No credible studies show effects on vote choice to my knowledge," tweeted Nyhan, having also written a New York Times column expanding on the point.
"No one's saying that CA isn't shady. They are! Let's investigate! But we should also call BS on unsupported claims that it won the election for Trump using magic voodoo Facebook persuasion. Both can be true!"