Influencer Marketing: A Strategy for 2025
What is Influencer Marketing Influencer marketing is a marketing strategy that leverages the reach and credibility of individuals with significant online followings to promote products, services, or brands By tapping into the follower bases of online personalities, brands can connect with new and existing audiences by creating authentic content that resonates with those followers This type of collaboration has become especially popular on social media In fact, the influencer marketing industr